The Money Maze TMM Nº 038

Retained Earnings Explained: Where Did the Profits Go?

Length: 8 min

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Retained earnings explained for JSE investors: what the statement shows, how to calculate it, why it isn't cash, and the red flags in capital allocation.

Show notes

“We made a record profit.” Lovely. So where’s the money? The statement of retained earnings is where management either proves it can allocate capital, or shows it’s a toddler with a company credit card.

By The Money Maze | Listen to the episode: Spotify

You know that moment at a braai when someone says, “Ja, we had a solid year, made a good profit”? And you nod, take a sip, and think: cool story, champ. Where’s the money?

Did you upgrade the business? Pay off debt? Pay shareholders? Or buy a jet ski for “strategic reasons”?

That’s exactly the question retained earnings answer. It sounds boring enough to cure insomnia. It’s actually one of the most honest pages in the annual report.

What are retained earnings?

Retained earnings are the profits a company has kept instead of paying them out as dividends. Not just this year’s leftovers. The running total since the company started making money.

The logic is simple. We made a profit. We paid some out. We kept the rest.

It’s the corporate version of your own month: salary came in, rent and debit orders went out, and the rest is either invested or has disappeared mysteriously into takeaways.

Where to find retained earnings in the annual report

Retained earnings sit on the balance sheet under shareholders’ equity. Under IFRS, which JSE companies use, the movement during the year usually shows up in the statement of changes in equity rather than a separate “statement of retained earnings”. Same idea, more columns.

When equity grows year after year, retained earnings are often doing the heavy lifting.

How to calculate retained earnings

Here’s a simple example with made-up numbers:

  • Opening retained earnings: R4 billion
  • Plus net profit for the year: R1 billion
  • Minus dividends paid: R400 million
  • Closing retained earnings: R4.6 billion

That R600 million stays in the business, and next year more gets added. Over ten years, used well, that’s serious balance sheet muscle. Used badly, it’s a very expensive set of corporate lessons.

Retained earnings are not cash

This is where people get caught.

Retained earnings are accounting profits, not money in a vault. If a company sells on credit and books the profit, retained earnings go up even if the customer hasn’t paid. And the cash that was retained may already have been spent on a factory, a takeover or paying off a loan.

So a big retained earnings number does not mean Scrooge McDuck swimming in coins. We covered this in the cash flow episode: profit is a story, cash is real life.

Compounding: when keeping profits works

Here’s where it gets exciting. If a company earns a high return on equity and reinvests its retained profits at that same high return, you get compounding.

Year one it keeps R500 million. Year two, profits grow because that money was invested well. Year three, a bigger base again. The snowball starts small and ends up the size of a Kombi.

That’s how proper long-term compounders are built.

But if management earns mediocre returns and keeps hoarding profits anyway, it’s like your mate who promises to “invest wisely” and then opens a vape shop in a town of five people. Retention only works if the returns justify it.

Dividends vs retention

Some investors want cash now and every year. Other companies keep most of their profit to grow. Neither is automatically right.

The real question is: what return does management earn on the money it keeps? Keep R1 and turn it into R1.30 over time, fantastic. Keep R1 and turn it into 90 cents, and congratulations, you’ve funded value destruction.

That’s why mature businesses with few growth opportunities often pay higher dividends. If they can’t reinvest at good returns, the disciplined thing is to hand the cash back and let you decide. The dividend payout ratio, the share of profit paid out, tells you which way a company leans.

Red flags in retained earnings

Watch for these:

  • Retained earnings rising every year, but earnings per share going nowhere.
  • Equity growing, but return on equity falling.
  • Big acquisitions funded by years of kept profits, with no improvement in performance afterwards.

Any of those means management is keeping the profits but not creating value. And remember, retained earnings belong to shareholders. Management is the caretaker, not the owner. If they start treating it like a personal piggy bank, you’re allowed to notice.

Why this matters for long-term investors

If you’re investing on EasyEquities for ten years or more, you’re not just buying this year’s dividend. You’re buying management’s ability to allocate capital. This statement is where that ability, or lack of it, quietly shows up. It won’t trend on X. It will tell you whether profits are compounding or just circulating.

Stokvel Starter Pack

  • Statement of retained earnings: How profit was split between dividends and money kept in the business.
  • Retained earnings: The running total of profits not paid out to shareholders.
  • Dividend payout ratio: The percentage of profit paid as dividends.
  • Capital allocation: How management uses the money it keeps.
  • Return on equity: How well shareholders’ money, including retained profits, is turned into more profit.

Takeaway: Stop being impressed by “record profits”. Start asking: cool, now show me what you did with them.

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More from The Money Maze

Sources

  1. IAS 1 Presentation of Financial Statements, IFRS Foundation.

This is not financial advice.

Transcript

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0:00 Welcome back to The Money MICE, the podcast for South African retail investors who want to stop feeling like they're drowning in jargon and start navigating the markets like someone who actually knows what they're doing. I'm your host, Jay, and we talking about statement of retained earnings, which sounds boring enough to cure insomnia, but it's actually working. Management proves their capital allocation. Ninjas.

0:25 All financial toddlers with a credit card, right? So pull up a chair, let's talk. You know that moment at a BRA when someone says, yeah, we made a solid profit this year and you look around and think, cool story champ, but where's the money? Did you upgrade the business, pay down debt by shareholders? Or did you just buy a jet ski for strategic reasons? That is exactly what the statement of retained earnings answers.

0:55 So what is this thing actually? Well, the statement of retained earnings basically says we made a profit, we paid some other dividends and we kept the rest. That's it. It's the corporate version of salary came in. I paid rent, I paid debit orders. The rest is either invested or mysteriously disappeared like a tender Baron in front of the commissions.

1:19 Retained earnings are cumulative profits the company did not payout to shareholders. It's not this year's left over, it's the running total since the company started making money like that. Oculus says I've been saving since varsity, except year. We can actually see the number. Why should you care? As in properly care?

1:43 Because retained earnings tell you one very uncomfortable truth. What did management do with your money? Well, let's say a company makes a billion in profit. They pay out 300 million in dividends. That leaves 700 million retained. Now the real question begins. Did that 700 million increase earnings next year, improve return on equity, strengthen the balance sheet or expand operations intelligently? Or did it fund an overpriced acquisition cover and operational if inefficiency disappear into strategic transformation initiatives or get spent like someone who just discovered corporate credit cards? Retained earnings are not neutral, they are capital allocation decisions in disguise. So where does it live?

2:35 On the balance sheet? On the shareholders equity, which means when equity grows, often retained earnings or doing the heavy lifting. But years where people get confused. Retained earnings are accounting profits, not cash. If a company sells products on credit and books, profit retained earnings go up even if the cash hasn't arrived yet. So let's not confuse big retained earnings balance with cash swimming in vault.

3:04 Exclusive duck We already covered that in the cash flow episode Property's theory Cash's reality bank statements don't care about accounting optimism. The compounding magic when it works so years will it gets a little bit more sexy. If a company earns higher returns on equity and reinvests retained earnings at the same high returns, that's compounding. That's how wealth gets built.

3:31 Imagine year one, they retain 500 million. Year 2 earnings grow because of smart investment. Year 3 even bigger profit base, Year 4 bigger again. That's noble. Start small, then suddenly you're looking at a monster. That's how proper compounders are born. But if management earns mediocre returns and keeps reinvesting profits instead of paying dividends, that's like your friend insisting he'll invest the money wisely and then opening a vape shop in the town of five people. Retention only works if the returns justify it. So let's look at dividends versus retention. The ongoing debate.

4:13 Some investors love dividends. They want cash in hand. They want it now and they want it regularly. Other companies retain most earnings to grow. Neither is automatically right. The real question is what is the return on retained capital? If management keeps 1 Rand and turns it into one Rand 30 over time, fantastic. If they keep 1 Rand and turn it into $0.90, then congratulations, you just funded value destruction.

4:42 That's why mature companies with limited growth opportunities often pay higher dividends because if they can't reinvest it strong returns. They'd rather give you the cash and let you decide. And that's what you call discipline. So a few red flags to watch and to sharpen your retailing list instincts. So what to watch for? Retained earnings rising, but earnings per share remains flat. Equities growing, but return on equity seems to be declining. Big acquisitions funded by years of retained profits with no performance improvement.

5:17 Those are warning signs. That means management is keeping profits but not creating value. And remember, retained earnings belong to shareholders. Management is basically just a caretaker. They're not the owner, they're the hired help. And if they start behaving like it's their personal Piggy Bank, you must notice. Let's create a simple example. Opening retained earnings for billion net profit, 1 billion difference paid 400 million.

5:46 So the closing retained earnings is 4 + 1 – .4. That is 4.6 billion. That's 600 million stays in the business. Next year it gets added to again over 10 years if reinvested wisely. That's serious balance sheet muscle. If mismanaged, it's just expensive corporate lessons. So why this matters for you? Well, if you're investing long term on, let's say easy equities, building wealth over a decade and more, you're not just buying this year's dividends.

6:18 You're buying management's capital allocation ability. The statement of retained earnings is where the ability shows itself. It's not flashy, it doesn't trend on ex, but it tells you if profits are compounding or just circulating. So getting fuel stockpile started back off stock lingo. Statement of retained earnings shows how profit was distributed between dividends and retained capital. Retained earnings Cumulative profits not paid out to shareholders.

6:47 Dividend payout ratio. The percentage of profit paid as dividends. Capital allocation. How management deploys retained funds. Return on equity. How effectively retained earnings generate shareholder returns. If you understand this statement, you stop being impressed by record profits and you start asking. Cool, now show me what you did with it.

7:12 That's when you graduate from retail punter to inform investor. And while my capital allocation of jokes clearly lacks discipline and probably needs a board review, remember this is not financial advice. Please do your own research. Speak to a licensed advisor. Until next time, keep your capital compounding and your profits properly supervised.

The JSE stories worth knowing about, explained like a mate would at the braai. No hot tips, no spam.

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